Adcredo helped Rebloc's launch reach the right target group and deliver on hard KPIs
About
Reblocs
Reblocs is a newly established platform for trading home equity for small houses. It is a unique opportunity for homeowners to unlock capital that is tied to their homes by selling shares to individuals who want to invest. In practice, this means that as a buyer, for example, you can invest in 10% of the value of a home, and when the home is sold on the traditional market, you are entitled to 10% of the value it is sold for. For you as a homeowner and seller, this means that you can access your money that is otherwise locked in your home.
Smooth advertising in one place
It was in September 2022, ahead of the launch of Reblocs, that Henrik Pierrou, owner and founder, came into contact with and began using Adcredo for the first time.
- We needed to advertise the service in general and needed to get ads out in some way. In consultation with our communication agency, we decided to start advertising on social media, and this was something we could do through Adcredo, says Henrik.
The goal of Reblocs' first campaign was to get future users to sign up on a waiting list or to answer questions about the service in a form. Through Adcredo, Reblocs was able to set up these ads in a smooth and integrated way.
- We agreed to start with a slightly broader ad campaign to capture which user groups responded best. Then Adcredo could help us target the ads to these groups and thereby ensure maximum value for our budget, says Henrik.
"I found it easy to get started with the platform, it's easy to navigate, and if I needed help, Adcredo has always been available for questions and support. Their expertise has definitely helped me save valuable time. We have been able to set up more effective campaigns, target ads to the right groups, see information and results - and all in one place."
Henrik Pierrou - FOUNDER & OWNER OF REBLOCS
An accessibility that stands out
Another detail that Henrik appreciates about Adcredo is that they have made Reblocs' campaigns work well even if he personally hasn't had much time to spend on the execution.
- I found it easy to get started with the platform, it's easy to navigate, and if I needed help, Adcredo has always been available for questions and support. Their expertise has definitely helped me save valuable time, says Henrik.
Given everything that needs to be done in starting up a company, it has been an important part of Reblocs' needs that the advertising process should be easy and smooth. This applies to everything from practical execution and integration to accessibility and flexibility from support.
- I think the dialogue with Adcredo has been very central to our collaboration. They have been available and able to give me insight during the campaign. If I had tried to do everything myself, I don't think we would have achieved the same results as we have now. Reblocs lacks both time and experience in digital marketing, so it feels good to be in safe hands, says Henrik.
A simplified process from strategy to implementation
- One of the features that initially attracted Henrik to start using Adcredo was the tools and opportunities to delve into statistics and results from campaigns.
"I really like that it is a web-based solution where you can easily go in and see statistics on how advertising on all channels performs, both during and after the campaign, says Henrik.
When Henrik previously worked with advertising via social media, they managed the process entirely in-house, and he feels that it did not provide the same overview or effective results. Henrik is satisfied with the outcome of their latest campaign and thinks they have achieved good results from advertising with Adcredo.
- I really think this has been a lift. We have been able to set up more effective campaigns, target ads to the right groups, see information and results - and all in one place. It's something I really appreciate, says Henrik.
- I found it easy to get started with the platform, it's easy to navigate, and if I needed help, Adcredo has always been available for questions and support. Their expertise has definitely helped me save valuable time. We have been able to set up more effective campaigns, target ads to the right groups, see information and results - and all in one place.
Scale-up companies + Adcredo = a perfect match
At Adcredo, we understand the challenges that scale-up companies and advertisers face in reaching potential clients across multiple platforms while managing limited resources. That's why we offer a digital advertising platform that simplifies the process and drives profitable growth. Here are the key benefits of our solution:
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Reach potential clients across multiple platforms in an effective way
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Drive profitable growth throughout the entire advertising process
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Grow fast without holding back on possibilities and different types of channels and tactics
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Simplify digital advertising for all types of advertisers, especially scale-up companies.
One of our clients, Reblocs, was struggling to reach potential clients across multiple platforms in a cost-effective way. With our digital advertising platform,
they were able to drive profitable growth and reach their target audience without wasting time or resources. We're proud to be the hero that helps businesses grow and succeed in the digital age.